Serena Williams Launches Collaboration With Away Luggage
By Parker Diakite
Tennis superstar Serena Williams has partnered with the lifestyle brand Away to launch a collection of luggage and travel accessories.
The new line, titled Away x Serena Williams features a variety of suitcases and travel accessories such as packing and shoe cubes designed in some of Williams’ favorite colors.
The soft side expandable line comes in four different sizes and is made with durable and water-resistant nylon that will allow travelers some flexibility.
There’s also a hard-side luggage line designed for travelers who want to stay connected on the go, according to the website. It comes with a battery that can charge your phone, all while complying with airline policies, is TSA-approved, and safe to fly with.
“Serena defines today’s modern traveler, and her dynamic, multi-faceted lifestyle perfectly mirrors the essence of our brand and what Away stands for,” said Jen Rubio, Away co-founder & Chief Brand Officer in a statement. “Serena’s unique perspective on travel, combined with her natural eye for design, has made her an invaluable partner for us. With this collaboration, we’re looking forward to giving people a window into this side of Serena, shedding light on the habits, rituals, and experiences with travel that shape who she is.”
Prices for the luggage start at $225. You also have the option to personalize your suitcases. Look at more designs by clicking here.