Home

The Growing ‘Bleisure Trip’ Trend Combines Business And Pleasure

By Sharelle Burt

Share

The joy of combining business with pleasure is becoming a popular trend among travelers.

 

There’s even a name for it: ‘bleisure,’ putting the words business and leisure together. According to travel and expense data gathered by SAP Concur, bleisure trips increased by 20% from 2016 to 2017. Over 2.2. million bleisure trips were taken in 2017 which comes out to an average of about 10% of total business trips around the globe. So when do these trips happen? Most occur in September and October over any other month, and people that work in the manufacturing, tech, and financial services make up close to 40% of bleisure trips in 2017.

 

Expedia found that 60 percent of business trips turn into bleisure trips and with travelers taking more than six business trips per year, on average, there’s a key opportunity to reach this audience.

 

Just like everything else, many would want to blame the rise of bleisure trips on millennials, but for once, we can’t place the full blame on them. SAP Concur discovered that while millennials account for 38% of all bleisure trips, Generation X takes up 31%, tying with Baby Boomers.

 

So where is everyone going on these trips? From 2016-2017, there was a 46% increase in travel in European, Middle Eastern, and African countries. Asia-Pacific countries came in second place with a 45% increase, and the Americas coming in third with a 19% increase. Travelers tend to make stops in certain spots like New York City, Chicago, Tel Aviv, London, Tokyo, and Singapore.

 

Since these trips are saving travelers time and money, the data on where travelers are stayingmostly during bleisure trips comes as no surprise. From 2016 to 2017, 70% of bleisure travelers booked Airbnb versus only 10% booked hotels. Have to cut the cost somewhere right? Of those Airbnb lodgings, 76% were booked by millennials compared to only 6% by Baby Boomers, which is most likely due to the cost efficiency of Airbnbs for a younger generation.


 

While the name could use a little work, it looks like the trend isn’t dying anytime soon.

Share
Travel Noire

Sharelle Burt

Want more?

Get exclusive, unpublished tips from Travel Noire's CEO to help you get off the beaten path, into the hearts of locals and onto a better, more cultured life.

A Delta Flight Caused Panic After Plunging 30,000 Feet In Minutes

A Delta Flight Caused Panic After Plunging 30,000 Feet In Minutes

Warning: If you are traveling by plane soon or currently at the airport, you don’t want to read this right now. Passengers aboard a Delta flight were terrified to the core after their plane plunged mid-air, dropping nearly 30,000 feet in a matter of minutes. Flight 2353 was midway through its journey from Atlanta, Georgia to […]

Parker Diakite

Day Of Mourning In Liberia After 27 Children Die In School Fire

Day Of Mourning In Liberia After 27 Children Die In School Fire

A national day of mourning has begun in Liberia after a fire broke out at a religious boarding school, claiming the lives of 27 children. The children were sleeping in a building attached to a mosque right before it caught fire on Tuesday evening around 11 pm local time, Presidential Press Secretary Isaac Solo Kelgbeh […]

Parker Diakite

Meet The Group That’s Coordinating ‘Birthright Trips’ To Africa

Meet The Group That’s Coordinating ‘Birthright Trips’ To Africa

This year’s 400th year anniversary of the first Africans to arrive in America has sparked an interest in ancestral tourism with people from the United States, Caribbean, and Europe seeking to explore their West African roots. Tourism in Ghana has nearly doubled this year alone after the country’s President Nana Akufo-Addo announced the “Year of […]

Parker Diakite